Tuesday 2 August 2022

Glossary

Media language 

Codes that producers put in media that will de decoded by the audiences using conventions


Mise-en-scene

Anything that the audience can see in a frame. There are several components of mise-en-scene: set design, costumes, composition, and lighting. These are all used to give meaning to a scene.


Camera Movement

How the camera moves. eg. dolly, track, tilt, pan, zoom, etc.


Editing

When scenes and clips in a movie are altered


Sound

What you can hear in a movie. There are two examples: digetic and non-digetic. Digetic: The actors can hear. Non-digetic: actors cannot hear


Code

Symbols that producer put to send messages


Convention

Generally accepted meaning of the codes


Connotate

What a word is associated with


Denotate

The literal meaning of a word


Diegetic sound

Sounds that can be heard by the audience and actors


Non-diegetic sound

Sound that can only be heard by the audience


Preferred reading

When the audience decodes and understands the codes exactly the way the producers intended them to be


Negotiated reading

Audience understand the message of the producer, but may reject some elements


oppositional reading

Audience reject the message


Diversion

Audiences' distraction


Personal identity

Relatable to audiences' personal lives


Social relationships

They can 

Surveillance

Staying up to date, to fulfil their curiosity


Demographics

The age, gender, occupation, social class, race, political leanings of the audience


Psychographics

The behaviour. values, interests, personality of audiences


Genre

Group of media based on their shared characteristics


Subgenre

More specific grouping


Representation

What the media represents


Industry

How the product is circulated, distributed


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